Launch Accelerator Self-Study

Start Here -> Launch Accelerator Frameworks

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• Frameworks & Worksheets
• Launch Accelerator Self-Study

Launch Accelerator Kick-Start Training

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• Lesson 1: Welcome to Launch Accelerator! (Video Lesson)

• Lesson 1: Welcome to Launch Accelerator (Lesson Slides)

• Lesson 2: Audience Clarity (Video Lesson)

• Lesson 2: Audience Clarity (Lesson Slides)

• Lesson 3: Offer Clarity (Video Lesson)

• Lesson 3: Offer Clarity (Lesson Slides)

• Lesson 4: How to Price Your Offer (Video Lesson)

• Lesson 4: How to Price Your Offer (Lesson Slides)

• Lesson 5: Passive Lead Magnet (Video Lesson)

• Lesson 5: Passive Lead Magnet (Lesson Slides)

• Lesson 6: Active Lead Building (Video Lesson)

• Lesson 6: Active Lead Building (Lesson Slides)

• Lesson 8: 5 Day Challenge (Video Lesson)

• Lesson 8: 5 Day Challenge (Lesson Slides)

• Lesson 9: Virtual Summit (Video Lesson)

• Lesson 9: Virtual Summit (Lesson Slides)

Module 1: Your Soul-Centered Vision

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• MODULE 1: Your Soul-Centered Vision

• Lesson 1.1 – The Big Picture (Video Lesson)

• Lesson 1.1 – The Big Picture (Lesson Slides)

• Lesson 1.2 – Preparing Your Inner State (Video Lesson)

• Lesson 1.2 – Preparing Your Inner State (Lesson Slides)

• Lesson 1.3 – The Transformational Launch (Video Lesson)

• Lesson 1.3 – The Transformational Launch (Lesson Slides)

• Lesson 1.4 – Models for Growth (Video Lesson)

• Lesson 1.4 – Models for Growth (Lesson Slides)

• Lesson 1.5 – Foundations (Video Lesson)

• Lesson 1.5 – Foundations (Lesson Slides)

• Homework: Lessons 1.1 to 1.5

• MODULE 1: WORKBOOK

Module 2: Launch Framework

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• MODULE 2: Launch Framework

• Lesson 2.1: Your Launch Roadmap (Video Lesson)

• Lesson 2.1: Your Launch Roadmap (Lesson Slides)

• Lesson 2.2: Confronting Overwhelm (Video Lesson)

• Lesson 2.2: Confronting Overwhelm (Lesson Slides)

• Lesson 2.3: Positioning (Video Lesson)

• Lesson 2.3: Positioning (Lesson Slides)

• Lesson 2.4: Traffic (Video Lesson)

• Lesson 2.4: Traffic (Lesson Slides)

• Homework: Lessons 2.1 to 2.4

• MODULE 2: WORKBOOK

Module 3: Positioning + Pricing Your Program

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• MODULE 3: Positioning + Pricing Your Program

• Lesson 3.1: Your Overarching Theme (Video Lesson)

• Lesson 3.1: Your Overarching Theme (Lesson Slides)

• Lesson 3.2: Self-Worth (Video Lesson)

• Lesson 3.2: Self Worth (Lesson Slides)

• Lesson 3.3: Program Structure (Video Lesson)

• Lesson 3.3: Program Structure (Lesson Slides)

• Lesson 3.4: All About Pricing (Video Lesson)

• Lesson 3.4: All About Pricing (Lesson Slides)

• Lesson 3.5: What the Tech? (Video Lesson)

• Lesson 3.5: What the Tech? (Lesson Slides)

• Homework: Lessons 3.1 – 3.5

• MODULE 3: WORKBOOK

Module 4: Growing Your Audience

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• MODULE 4: Growing Your Audience

• Lesson 4.1: Lead Building (Lesson Slides)

• Lesson 4.1: Lead Building (Video Lesson)

• Lesson 4.2: Driving Awareness (Lesson Slides)

• Lesson 4.2: Driving Awareness (Video Lesson)

• Lesson 4.3: Visibility Roadblocks (Lesson Slides)

• Lesson 4.3: Visibility Roadblocks (Video Lesson)

• Lesson 4.4: What the Tech (Lesson Slides)

• Lesson 4.4: What the Tech (Video Lesson)

• Homework – Lessons 4.1 – 4.4

• MODULE 4: WORKBOOK

Module 5: Nurturing

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• MODULE 5: Nurturing

• Lesson 5.1: Content Mapping (Lesson Slides)

• Lesson 5.1: Content Mapping (Video Lesson)

• Lesson 5.2: Cultivating Relationships (Lesson Slides)

• Lesson 5.2: Cultivating Relationships (Video Lesson)

• Lesson 5.3: Best Practices (Lesson Slides)

• Lesson 5.3: Best Practices (Video Lesson)

• Lesson 5.4: Social Media (Lesson Slides)

• Lesson 5.4: Social Media (Video Lesson)

• Homework: Lessons 5.1 – 5.4

• MODULE 5: WORKBOOK

Module 6: Pre-Launch Sequences

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• MODULE 6: Overview

• Lesson 6.1: Overview (Lesson Slides)

• Lesson 6.1: Overview (Video Lesson)

• Lesson 6.2: Email Campaign Strategy (Lesson Slides)

• Lesson 6.2: Email Campaign Strategy (Video Lesson)

• Lesson 6.3: Driving Conversions (Lesson Slides)

• Lesson 6.3: Driving Conversions (Video Lesson)

• Lesson 6.4: Confidence and Faith (Video Lesson)

• Lesson 6.4: Confidence and Faith (Lesson Slides)

• Homework: Lessons 6.1 – 6.4

• MODULE 6: WORKBOOK

Module 7: Convert Your Fans to Loyal Customers

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• MODULE 7: Overview

• Lesson 7.1: Open Cart Events (Lesson Slides)

• Lesson 7.1: Open Cart Events (Video Lesson)

• Lesson 7.2: Pricing and Payment Options (Lesson Slides)

• Lesson 7.2: Pricing and Payment Options (Video Lesson)

• Lesson 7.3: Anatomy of a Sales Page (Lesson Slides)

• Lesson 7.3: Anatomy of a Sales Page (Video Lesson)

• Lesson 7.4: Testimonials (Lesson Slides)

• Lesson 7.4: Testimonials (Video Lesson)

• Lesson 7.5: Sales Emails (Lesson Slides)

• Lesson 7.5: Sales Emails (Video Lesson)

• Homework: Lessons 7.1 – 7.5

• MODULE 7: WORKBOOK

Module 8: Enrollment/Sales

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• MODULE 8: Overview

• Lesson 8.1: Sales Sequences (Lesson Slides)

• Lesson 8.1: Sales Sequences (Video Lesson)

• Lesson 8.2: Upsells / Cross Sells (Lesson Slides)

• Lesson 8.2: Upsells / Cross Sells (Video Lesson)

• Lesson 8.3: Monitoring Progress (Lesson Slides)

• Lesson 8.3: Monitoring Progress (Video Lesson)

• Lesson 8.4: Riding the Rollercoaster (Lesson Slides)

• Lesson 8.4: Riding the Rollercoaster (Video Lesson)

• Homework: Lessons 8.1 – 8.4

• MODULE 8: WORKBOOK

Module 9: Post Launch

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• Lesson 9.1: Wrap Up & Delivery (Lesson Slides)

• Lesson 9.1: Wrap Up & Delivery (Video Lesson)

• Lesson 9.2: Reflection (Lesson Slides)

• Lesson 9.2: Reflections (Video Lesson)

• Lesson 9.3: What’s Next (Lesson Slides)

• Lesson 9.3: What’s Next (Video Lesson)

• MODULE 9: WORKBOOK

Facebook Ads Foundation Training with Tara Zirker

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• Facebook & Instagram Quick Start Ads Training

• Guidelines for Facebook Ad Copy

• Facebook Ads Approval Guidelines

• Learn More About The Successful Ads Club

Create And Deliver Your Own Course: Nail Your Course Topic

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• Introduction: Nail Your Course Workshop

• Nail Your Course Topic Workshop (video lesson)

• Nail Your Course Topic Workshop (lesson slides)

• Homework: Nail Your Course Topic

• Homework: Nail Your Course Topic

• Worksheet: Know Your Customer

• Worksheet: Name Your Course

Build a Launch Ready List (Part 1)

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• Welcome to Building a Launch-Ready List

• Introduction: Building a Launch Ready List – about this course (video lesson)

• Introduction: Building a Launch Ready List – about this course (lesson slides)

• Module 1: Grow Your List

• Module 1, Lesson 1: Content (video lesson)

• Lesson 1.1 – The Big Picture (Video Lesson)

• Module 1, Lesson 1: Content (lesson slides)

• Module 1, Lesson 2: Lead Generation (video lesson)

• Module 1, Lesson 2: Lead Generation Hubs (lesson slides)

• Module 1, Lesson 3: Traffic Sources (video lesson)

• Module 1, Lesson 3: Traffic Sources (lesson slides)

• Module 1: Growing Your Email List (homework)

• Module 2: Nurture Your List

• Lesson 2.1: Your Launch Roadmap (Video Lesson)

• Module 2: Nurture Your List (lesson slides)

• Module 2: Nurture Your List (homework)

Build a Launch Ready List (Part 2)

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• Module 3: Convert Your List

• Module 3: Convert Your List (lesson slides)

• Module 3: Convert Your List (video lesson)

• Module 3: Convert Your List (homework)

• Nurture Email Copy Frameworks

• Nurture Sequence Flow Chart

• Marketing Emails Checklist (sales & waitlist)

• Open Cart Copy Frameworks

Accelerator Tech Library

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• Tech Resource + Tool Guide

• Step-by-Step Guide to Setting Up a Landing Page in Leadpages

• Project Management: Asana Template for a Basic Launch

• Guide to Accepting PayPal Payments Through Leadpages

• Step-by-Step Guide to Setting Up Facebook Business Page

• Step-by-Step Guide to Setting Up Instagram Business Page

• Open Cart Checklist

• Setting Up a Webinar

• Virtual Summit Launch Guide

• How to Guide for Adding Captions to Videos on Facebook

• Marketing Emails Checklist

• SAMPLE Weekly Stat Updates

• Live Web Events Checklist (Webinars + FB Lives)

• Website Set-Up + Best Practices

• Connecting LeadPages + Your Email Marketing Platform

• How to Download Your Facebook Live Videos to Repurpose

• Creating Your First LeadPage: Waitlist + Lead Magnet Pages

• LeadPages + WordPress Integration to Create Custom Domains

• MoonClerk: Creating a Payment Form

• Ruzuku: Creating Your Course Classroom

• Thinkific: Creating Your Course Classroom

• Adding a Pop-Up Opt-In Box On Your Site

• MailChimp Nurture Sequence How-To Video

• Connecting MailChimp + Thinkific Using Zapier To Automate Course Enrollment

• Creating an Email Blast in MailChimp

• Intro to Zoom

• SamCart Overview + Training

• How to integrate an opt-in form for MailChimp into Lead Pages

• MailChimp Guide to Audiences, Tags, and Segments

• How To Capture Emails On Your Website + Integrate Your Website With MailChimp

• How To Set Up A Basic Website

• How To QA Your Website for Mobile + Responsiveness

• Setting Up a Facebook Group

• Uploading Your Online Course (Thinkific)

• Setting Up a Facebook Group Tutorial

• Setting Up a Facebook Business Page Tutorial

• Creating a Passive Lead Magnet using Canva

• Navigating Google Drive

• How to Make a Video Thumbnail in Facebook

• Creating a Landing Page + Nurture Sequence in MailChimp

• Integrating Payment Processing in Leadpages

• Sending an Email Blast in Active Campaign

• Creating an Email Sequence in ActiveCampaign

• Creating Tags in ActiveCampaign

• Integrating ActiveCampaign + Leadpages

Social Media Library

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• Inspirational Posts

• Personal Lifestyle Posts

• Educational Posts

• Video Content Posts

• Behind the Scenes Posts

• Sales Video Posts

• Blog Posts

• Copy of Social Media Checklist

• FB Live Posts

• Webinars Posts

• Summit Posts

• Instagram Challenge Posts

Skinny Launch Workshop

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• Skinny Launch Quick-Start Guide (Video Lesson)

• Skinny Launch Quick-Start Guide – (Lesson Slides)

How to Fill Your Live Retreats Workshop

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• Class and QA, Bonus class on How to Fill Your Live Retreats

• Time-stamping on the Bonus Class and QA on How to Fill Your Live Retreats

Video Production Workshop

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• Audience of One – Video Tutorial

• Audience of One – Worksheet

• Customer Journey – Video Tutorial

• Customer Journey – Worksheet

• Market Your Message – Video Tutorial

• Market Your Message – Worksheet

• Guest Training: Video Script Success w/ Tracy Phillips

• Guest Training: How To Make Bite-Sized Video w/ Tracy Phillips

• Video Tool + Resource Guide

 

Copywriting Start-Up Workshop

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• Copywriting Basics
• Clarifying Your Message
• Writing About YOU
• Email Subject Lines
• Benefit Bullet-Points
• Copywriting with Heart w/ Makena Sage

Recommended Partners

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• Facebook Ads: Successful Ads Club

• Virtual Assistants Referrals