Listen to the full episode here:
I have worked with digital course creators with email lists of zero and email lists of 50,000. I see the exact same mistake time and time again with both types of business owners. They aren’t showing up enough for their audience. As you go through the pre-launch phase, it is absolutely crucial to get in front of your people through video, blogging, and email marketing. This interaction provides value and builds connection with new and existing members of your audience.
Tune in to hear all the juicy details regarding my favorite and most effective ways to nurture your audience. These tips will help your ideal customers get to know you in the quickest way possible. At the end of the day, people need to be primed and warmed up before they will trust and buy from you. There’s one format in particular that builds the trust factor faster than any other…video. Don’t worry, with a bit of practice we can all get to a place where we’re able to show our face on video!
Topics I explore:
- The pros and challenges that come with the 3 top formats for nurturing your audience
- Why nurturing is your key to the highest ROI
- How often you should be sending emails to your list in preparation of a launch
Are you interested in learning how to work with me and my team? You can schedule a free 15 minutes call here.
- Episode 18: Growing Your Email List With Passive and Active Lead Builders
- Episode 10: Your Best Marketing Tool
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More About Make The Shift Podcast:
Destinee Berman created Make The Shift podcast with you and your unique online marketing and course business in mind. There is no one else who can do what you do. You are the modern teacher and entrepreneur, the instructor and guide who changes lives through your specialty. Whether it’s time to make the shift from offline to online or move from one-to-one to -one-to-many, this podcast will give you the roadmap you need to break free from traditional roles, create a new path, and reprogram the beliefs that keep you stuck.
With interviews, clear action plans, and Destinee’s industry secrets revealed, each episode can help you carve out your own path in order to grow and scale your life’s work with digital programs. The world needs what you have to offer. Are you ready to make the shift?