LISTENER FAVORITE: The #1 Secret Behind 7-Figure Course Businesses

September 21, 2021


Listen to the full episode below:

The strategy that I am about to teach you is what my private clients invest in 6-figures or more to learn from me. 

If you are ready to make the shift from offline to online, or feeling stuck with your current digital course strategies, this episode is for you. Now, be sure to get out a pen and paper because I am about to spill what I know is the number one secret behind 7-figure course businesses. Trust me friends, it works!

Did you know that it’s possible for online business owners to have a $200,000 + launch, yet still walk away without a significant profit? The problem is that there is a difference between getting results and building out a successful profitable 7-figure course business.

This growth strategy will help not only with gross revenue, but will also help you keep money in your pocket. When it comes to building out a 7-figure course business, my course offer stack approach will give your customers more of a reason to stick around and purchase your deeper offers. Better yet, it creates community and profitability.

Episode Highlights:

  • How to maximize your profitability 
  • The biggest problem with marketing that most people miss
  • Examples of designing your entry level offer and core specialty offer
  • Transferring your clients from your entry level offer into your core offer
  • Actionable steps to take in order to review your market’s needs and create your offers

Don’t Miss These Top Takeaways:

  • A successful and profitable launch relies heavily on having the right offer, right timing, and right audience. (2:35)
  • You need to focus and simplify your offers to meet your customers where they are. (4:10) 
  • An entry-level offer enhances your profit and builds community. (7:25)
  • Review and assess your existing offers to determine your core offer. (11:10)

Quotable Moment:

“You could have the best product in the world, but if it’s not getting in front of the right people at the right time, it’s not going to matter.”

Resources Mentioned:

Additional Resources:

More About Make The Shift Podcast:

Destinee Berman created Make The Shift podcast with you and your unique online marketing and course business in mind. There is no one else who can do what you do. You are the modern teacher and entrepreneur, the instructor and guide who changes lives through your specialty. Whether it’s time to make the shift from offline to online or move from one-to-one to -one-to-many, this podcast will give you the roadmap you need to break free from traditional roles, create a new path, and reprogram the beliefs that keep you stuck. 

With interviews, clear action plans, and Destinee’s industry secrets revealed, each episode can help you carve out your own path in order to grow and scale your life’s work with digital programs. The world needs what you have to offer. Are you ready to make the shift?

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