Money and Mindset Shifts on the Road to Growth


Listen to the full episode below:

Transitioning from offline to online requires a great deal of change and mindset shifts. Some of those changes often include hiring a team to support you. In the beginning, you could launch a digital business with only one tech virtual assistant. However, as your online business grows, you may find that you need to invest back into your business by expanding your team. It may be a social media manager, ads manager, or program manager. 

In addition to a conversation surrounding important investments in your business, we’ll also look at the popular and often controversial topic of live and evergreen launches. There are varying definitions of a live and evergreen launch around the online space. I’m sharing how I define them, and more importantly, which one I recommend trying out first.

Topics I explore:

  • Stepping out of the solopreneur mindset into being the CEO of your company
  • Fear of investing in your business
  • Pros and cons of the live vs. evergreen launch model
  • Aiming to monetize 24/7

Resources Mentioned:

Additional Resources:

More About Make The Shift Podcast:

Destinee Berman created Make The Shift podcast with you and your unique online marketing and course business in mind. There is no one else who can do what you do. You are the modern teacher and entrepreneur, the instructor and guide who changes lives through your specialty. Whether it’s time to make the shift from offline to online or move from one-to-one to -one-to-many, this podcast will give you the roadmap you need to break free from traditional roles, create a new path, and reprogram the beliefs that keep you stuck. 

With interviews, clear action plans, and Destinee’s industry secrets revealed, each episode can help you carve out your own path in order to grow and scale your life’s work with digital programs. The world needs what you have to offer. Are you ready to make the shift?

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