Launch your Calling.

Bring your life’s work
online to serve bigger

Does this sound like you?

Are you a healing professional, life coach or lightworker…

  • Have been teaching or working with clients for years (or even decades) and you’re ready to scale
  • Have launched some digital programs in the past but they weren’t as successful as you’d hoped
  • Know it’s time to serve BIGGER and help more people awaken in consciousness, but you’re limited by your current business model
  • Have tons of content – and a new idea every 5 mins – so you need help deciding what to focus on and how to prioritize what you launch first
  • Want to bring your life’s work online to reach more people (and finally leverage your time!) but the technology & marketing overwhelms you
  • Are ready to grow your business, income & impact in a way that feels truly sustainable

there’s another way

My name is Destinee Berman – and I’m the marketing strategist behind some of today’s most visible spiritual teachers, coaches + healers.

In the last 4.5 years, I’ve worked on 65+ launches, generating 6- to 7- figures in revenue per year in topics ranging from astrology and oracle cards to yoga teacher trainings, mindfulness, and more.

I’ve helped top spiritual leaders, like:

ashley turner

bring 3 diverse programs online in 3.5 years and fill her LIVE teacher trainings by growing her global online community.

debra silverman

realize her vision of a groundbreaking online astrology school that has served hundreds of students to-date.

gloria latham

add new revenue streams to her retreats and global immersions – with a wildly successful online school for Kundalini yogis.

Collectively, we’ve generated multiple seven figures in revenue – and still growing – with tens of thousands of students enrolled around the world.

it’s my calling

to help light workers like you, find your voice, expand your
reach – and do it in a way that feels 100% in alignment…

Because I’ve had my own journey with survival, and finding my way

I was born in a refugee camp, after my parents escaped the Khmer Rouge (the Cambodian Holocaust). Coming from a Chinese and Southeast Asian background, spirituality and mysticism have always been a part of my life. But like many immigrant families who move to the U.S., survival was the guiding force that shaped my early years. After school, and on weekends, I’d help at my parents’ businesses. I remember the stress of chasing clients, payments, wondering if we’d be able to keep the lights on.

It was only after college when I began a quest to find myself, beyond the fear. Personal development, astrology, yoga and therapy each played a role – weaving together with my love of spiritual teachings, tarot and the intuitive arts.

True to my Capricorn rising, I hit my stride with a 14-year career in the vibrant Silicon Valley tech scene. I was doing well and falling in LOVE with online marketing—launching million dollar campaigns for brands like Sephora, Twitter, Microsoft and Procter & Gamble. I loved my career, but deep down I knew my calling was so much greater    

This inner whisper soon became a roar, and ultimately led me to make the leap to entrepreneurship – helping healing professionals, life coaches and transformational experts use the power of modern marketing to spread their light on a global scale.    

I know you’re here because you too are feeling called to step into your next evolutionAnd you’re in the right place!

The good news is… it’s possible to bring your wisdom online in a way that feels simple, clear and IN HIGH INTEGRITY with your work.

And those in-person events you love so much? 

You can absolutely harness the online realm to quickly manifest six-and seven figure live retreats, workshops, and classes.      

I’m talking about FILLED UP LIVE events     

Ready to find out how?

Introducing

Launch your Calling

"Launch Your Calling" is a complete A to Z program I’ve put together with everything you need to know to get online.

It’s based on a tried-and-tested framework I’ve implemented in over 65 launches in the spiritual space that have caused a ripple effect of healing for thousands of people across the world, adding five, six and seven figures of revenue per year to my client’s businesses.

I call it the Skinny Launch® System.

This is my secret sauce, and it’s the foundation for everything you’re going to learn in “Launch Your Calling”.

Over the course of 9 weeks, I’m going to remove ALL the noise around what works and what doesn’t with online marketing, so you can get your wisdom online IMMEDIATELY, with ease and grace

here’s how:

1

You’ll know exactly where to start

I’ll walk you through my signature (and top secret) Skinny Launch® System, step-by-step. You’re going to see how I plan and execute launches for my private clients, A-Z—no stone left unturned….

2

You’ll get serious with the tech

I’ve put together a robust “How-To Tech Library”, so you can easily start using the most popular tools out there. (ANYONE comfy enough to use a SmartPhone can pick up these tech tools—I’ve kept it simple.)

3

You don’t have to start from scratch

I have cheatsheets, copy templates, frameworks, real world examples GALORE. My students say these real world proven resources, are worth the price of Launch Your Calling alone.

I was lucky enough to be one of Destinee's first cohort students. It is a life changing experience in terms of your business and entrepreneurship. This has been a game changer, changing the way I do business and opened an entire world to me. Now I understand how it is done.

Kim Chestney

Internationally-published Author | Intuition Teacher

I have never seen time and time again, launch after launch so many incredible results. The ROI I see on Destinee's strategy is something like I’ve never seen before. It just keeps happening.

Tara Zirker

Founder of Successful Ads Club

I had no experience with online anything, feeling vulnerable and not knowing who was out there. I had a story in my head because I’m older no one would want to tune in. Boy was I wrong! Because of Destinee's guidance and support, she has really helped me understand how to go about building an online presence. The resource list that she provides is invaluable.

Dawn Hall

Dawn Hall, Crystal Teacher and Metaphysical Store Owner

launch your calling

  • 3 months of support from Destinee and her team
  • 6 Group Q&A Calls
  • Lifetime access to online class platform filled with 9 Training Modules and dozens of tech training videos
  • Email support for all launch questions
  • BONUS: Lifetime access to Facebook community
  • BONUS: A fully stacked video library of “How-To” tech tutorials
  • BONUS: The Skinny Launch® Process: 5-Figure+ Launch “Quick-Start”
  • BONUS: In-depth trainings with my go-to launch experts

One payment of

$1995

(Best Deal!)

Sign me up!

Six Payments of

$375

Sign me up!

Questions about Launch Your Calling?

launch your calling students Have Used
These Strategies to Successfully…

Bring Their Life’s Work ONLINE (or Grow Their Existing Online Platforms):

  • Creating 5-6 figure program launches and continuing to scale
  • Birthing programs they’ve been thinking about for years in just 3-6 months
  • Getting clarity on the big-picture vision for their online education business – and how to get there
  • Reaching brand NEW people around the world with modern marketing practices
  • Following a repeatable process to successfully launch or relaunch their offerings (and enroll more students every time!)

Expand Their OFFLINE Businesses (Filling Their 1:1 Practices, Live Events + Workshops):

  • Creating a waiting list of clients who are eager to work with them
  • Staying relevant and standing out in an increasingly digital world (even if they don’t want to offer online programs)
  • Getting their work in front of new people – without having to work SO hard for every enrollment
  • Growing their revenue by 30-40% as quickly as 2-3 months
  • Creating more freedom + flexibility with a pipeline of consistent clients/students who love your work

Hear my students' success in their own words...

why you’ll love it

why you’ll love it

This is NOT a “firehose of information” figure-it-out-yourself kind of curriculum. It’s a step-by-step launch system where you’ll take action on what you’re learning each week – and be supported every step of the way. I’m here to answer your questions live on the calls as well as in our private Facebook group.

Marketing Therapy with Destinee

Get the done-with-you implementation support you'll need with personal access to Destinee through her office hours. Destinee and her team will be available to you via the private Facebook group, live group calls, and email support.

global community

Meet other collaborators, share your experiences, both wins and challenges, inside the community. We have an incredible community of intuitive healers who want to serve and help one another.

Proven Launch Frameworks

My frameworks are based on what’s worked for my clients during dozens of online program launches in the transformational space. They will give you a structure to follow that’s proven to convert in your industry… making your launch sequencing, flow and marketing copy streamlined – yet highly effective.

Customized to YOU

Your work is unique… and your launch should be too! My launch model and frameworks are systematic, yet highly customizable. Plus you’ll receive personalized coaching throughout the program so that everything you put into action feels truly authentic to you – AND resonates with your dream clients!

High-Quality Guest Experts

I’ve hand-picked three of the top experts I know to come in for powerful LIVE interviews on Facebook Ads, Video Scripting and Copywriting. These are friends and colleagues I’ve worked with on dozens of launches... and they’ll be sharing their best tips + answering your top questions live!

what’s included

phase 1: creating your foundation

You may have NO idea what to launch, or you may have 10 big ideas. That’s why we kick off the training with a few foundation and visioning exercises and then move into crystallizing that vision on your calendar. This is a time to tune in and listen to what’s calling you strongly right now. And then, you’ll plot it out, so it starts to feel real, and exciting!   

MODULE 1: Your Soul-Centered Vision

  • Get clear on your big idea for your first (or next) launch.
  • Create a list of soul-centered goals for your business that feel both achievable AND expansive.
  • Discover the successful spiritual program formats that are doing well right now and WHY, so you can begin to outline or visualize the shape of your offering.
  • Prepare for the 4 Initiations you can expect to move through as you begin this exciting journey online.
  • Bring your program from idea to reality FAST with a skinny launch that builds your confidence and gets you teaching (instead of just dreaming about it.)

MODULE 2: Your 90-Day "Launch Mastery" Plan

  • Get my tried-and-trusted launch timeline — the one I’ve designed over the past 4 years that defies the traditional marketing rules, and doesn’t miss a beat when it comes to generating quality leads and sales for my clients.
  • Create your own, personalized launch calendar from start to finish. (I’ll show you the basic framework of a launch, from generating excitement to the final cart close window of your promotion).
  • Understand the rules of the game when it comes to launching—and when it’s okay to break them.
  • Find out how to spare yourself from the soul-crushing techie tasks that make you want to curl up in a ball and give up

Phase 2: THE SKINNY LAUNCH® MODEL

Here’s where the manifesting energy starts to get strong. We’ll take our time over the next 5 weeks, getting 5 key areas of your business in launch-ready form. This is where you’ll feel the expansion begin. You may even uncover a hidden marketing genius inside of you that you may have never been aware of before!

MODULE 3: Positioning + Pricing Your Program

  • How to get clear on your unique value, so you know why you are different and can convey it with ease the moment it comes up in conversation.
  • How to connect with your “voice”, so you can share yourself online with confidence.
  • How to package and price your wisdom so you can balance your financial goals with your spiritual mission.
  • How to get clear on the audience you are meant to serve. (I’ll show you insights to move the needle, even if you’ve struggled to nail down your “ideal client”.)
  • How to create a waitlist for your offering before you even know what your course curriculum is! (This is how you get pre-paid, so you can invest in making your course top-notch, without dipping into your savings.)

MODULE 4: Master the Art of Content Mapping

  • Create an easy-to-follow content plan that allows you to share your wisdom, be spontaneous, and build valuable relationships online.
  • Tips and helpful “tricks” to find fresh ideas for your content, whether it’s for your course, a webinar, an email, or your next blog.
  • The secrets to irresistible “lead magnets” (free offers) that help attract the right people—YOUR people—to your email list.

MODULE 5: Relationship-Building + Audience Engagement

  • How to fall in love with email marketing, plus the dos and don’ts—the how and WHY.
  • What it takes to build deeper relationships with your list + social media followers, so they line up to work with you, online AND offline.
  • How to easily start sharing compelling videos, webinars, Facebook LIVEs, and blogs that feel true to your voice.
  • How to spot those raving fans in your community, and have simple systems in place to make them feel recognized and valued.

MODULE 6: Expand Your Reach – List-Building Strategies

  • Learn to use Facebook and Instagram ads to get in front of new people who will love your work.
  • Create your own summits + Instagram challenges to expand your online following.
  • Discover how to partner with experts + teachers who will help promote your program to their list!
  • How to set an ad budget that feels good AND will help you manifest the list growth you’re looking for.

MODULE 7: Convert Your Fans to Loyal Customers

  • Discover the art of creating powerful online messages that welcome your audience into your world, and makes it feel safe, resonant, and right to invest in you.
  • Create a thoughtful, high-touch email nurturing campaign that organically converts new people to your world, without YOU being chained to your desk.
  • The essential design elements you need on your Sales Page, webinar landing pages, ads, and more.
  • The critical copywriting mistakes most entrepreneurs make when writing your own copy that turn OFF your readers, and how to fix them.

Phase 3: READY, SET, LAUNCH!

MODULE 8: Testing + Tying It All Together

  • Put the finishing touches on your launch plan + marketing copy.
  • Schedule your emails and create your pages.
  • Get your questions answered so you feel 100% prepared for your launch.
  • TEST your funnel before you go live to make sure it’s working.

MODULE 9: Post-Launch Reflection… Now What?

  • Reflect on what worked and didn’t work, and pinpoint areas that need improvement. Where did things break down, and where did you rock it?
  • Devise a plan to optimize for your NEXT launch–is it design, copy, your video presence?
  • Prepare for a powerful next launch by creating a strong “in-between cart” nurturing plan.

here’s everything you get when you sign up:

9 training modules

Info-packed sessions led by me, Destinee Berman, walking you through my Skinny Launch® Model—the strategy, the inner work, the online systems. And of course, my launch frameworks. 

A Secure 24-7 Member Online classroom

Your go-to Launch Your Calling digital home, where you access your material anytime, anywhere.

Access to members-only facebook group

In this closed-door private Facebook group, you can mastermind, bond, and seek guidance from smart spiritual entrepreneurs, true colleagues who get the journey and are IN it with you. We have members from all over the world, so no matter what time of day it is, you’ll be engaging with one of your sisters, when you need it. Get ready to feel the support of a community of healers, like you who are experiencing initiations, taking leaps, and flexing a new entrepreneurial muscle together.

6-12 LIVE Group Mentoring Calls with Destinee

Your chance to get guidance from me in real-time, as you work through the program. (Calls happen LIVE, only for members, over video so you can pitch your burning questions to me, and keep your momentum as you implement.)

Downloadable templates, launch frameworks, resource guides, and checklists

I have PLENTY of material to share with you as you move through the training that will give you structure, detailed guidance, and easy-to-follow TEMPLATES to save you a ton of time. These will pop up as you move through the material.

Lifetime access to all the trainings

All call recordings, video MP4 files are downloadable, (so you can revisit them as often as you like, as you master online launching.)

with “launch your calling”

you’ll walk away with something TRULY
powerful, and eye-opening…

A sense of clarity and confidence that will help you translate all
of your brilliant ideas into REAL-WORLD results and a marketing
platform for LIFE - one that will serve you and your business for years to come.

launch your calling

  • 3 months of support from Destinee and her team
  • 6 Group Q&A Calls
  • Lifetime access to online class platform filled with 9 Training Modules and dozens of tech training videos
  • Email support for all launch questions
  • BONUS: Lifetime access to Facebook community
  • BONUS: A fully stacked video library of “How-To” tech tutorials
  • BONUS: The Skinny Launch® Process: 5-Figure+ Launch “Quick-Start”
  • BONUS: In-depth trainings with my go-to launch experts

One payment of

$1995

(Best Deal!)

Sign me up!

Six Payments of

$375

Sign me up!

Questions About Launch Your Calling?

and juicy bonuses? yes!

Bonus #1

A Fully Stacked Video Library of “How to” Tech Tutorials

Sometimes, getting through the tech can feel lonely, and incredibly frustrating. So, we’ve created easy-to-follow visual video tutorials that to help you set up all the online systems you need, one at a time. If your budget permits, you can delegate this part of your launch to an assistant, and keep your momentum going strong.

Bonus #2

The Skinny Launch® Process: 5-Figure+ Launch “Quick Start”

We cover a LOT of ground in this program. But I know you want to go from idea to launch as quickly as possible. That’s why I created this bonus Quick Start module to help you get to your first 5-figure launch FAST. I call this a “skinny launch” because it’s low-cost, low-tech and super SIMPLE. It’s a fabulous stepping stone on your way to growing your income and impact online on a much larger scale.

Bonus #3

In-Depth Trainings with My Go-To Launch Experts

The Art of Facebook Ads with Tara Zirker
How to find your tribe on Facebook so you can grow your email list + fill your programs in the transformational space.

Video Script Success with Tracy Phillips
How to create videos your audience will LOVE to watch and engage with + simple tips to make your videos instantly better.

Copywriting with Heart with Makena Sage
How to write copy that feels authentic to your voice AND inspires action… without ever feeling pushy or salesy.

The Total Value of the Program +
Your Bonuses:

$13,700

You pay only $1,995

launch your calling

  • 3 months of support from Destinee and her team
  • 6 Group Q&A Calls
  • Lifetime access to online class platform filled with 9 Training Modules and dozens of tech training videos
  • Email support for all launch questions
  • BONUS: Lifetime access to Facebook community
  • BONUS: A fully stacked video library of “How-To” tech tutorials
  • BONUS: The Skinny Launch® Process: 5-Figure+ Launch “Quick-Start”
  • BONUS: In-depth trainings with my go-to launch experts

One payment of

$1995

(Best Deal!)

Sign me up!

Six Payments of

$375

Sign me up!

Questions About Launch Your Calling?

100% Risk-Free Money Back Guarantee

I’m confident this program will help you launch your online programs successfully IF you do the work and participate fully. Which is why I’m offering a 100% Risk-Free Money Back Guarantee. Here’s how it works    

Sign up today, complete the first module, and if you’re not happy with what you’re learning, you can request a full refund within the first 14 days of the program. All I ask is that you show up for the Live Teaching + Q&A Call and complete the homework assignments. If you do this and find the material doesn’t support you in any way, I’ll gladly refund your investment in the program.

Through my conversations with Destinee I learned so much on modern marketing and how to speak to our tribe so it is nurturing. I walked away with a wealth of information and I applied it to so many areas of my business. I thought you could do everything yourself. You can’t.

Uriel MacGillivary

Founder- Shanti Hot Yoga Studios

I launched a lot of programs by myself and when I met Destinee for the first time last year I knew that was it. I loved how Destinee presented herself, how she works, where she works, and with professional background.

Siggy Reutter

Heart Mindset & Business Coach

I knew if I did not have someone like Destinee to take me through step by step, I would not have done it. Destinee lays the whole thing out for you, so I knew exactly what to do.

Dayne Seraye

Co-founder Hanuman Academy | Creative Director Hanuman Festival

Hear my students' success in their own words...

Hear my students' success in their own words...

Hear my students' success in their own words...

frequently asked questions

I’m not in the holistic space. Is this right for me?

It may be! This program was primarily designed for spiritual teachers, coaches, healers and intuitive arts professionals – however, many of the marketing principles you’ll learn are universal. They have their roots in my 14 year corporate career, where I managed multi-million dollar online marketing budgets for companies such as Twitter, Sephora, Procter & Gamble, and Microsoft. I later went on to create The Skinny Launch® Model, which I have since perfected by leading over 65 online launches in the last 4.5 years… in topics ranging from astrology and oracle cards to yoga teacher trainings, mindfulness, and more. Collectively, these launches have generated multiple seven figures in revenue, with thousands of students enrolled around the world. I feel confident that this launch model can be successful for experts of all kinds, however, I recommend checking in with your intuition to make the choice that’s right for you.

How exactly does this program work?

Immediately after submitting your payment, you’ll get access to the online classroom, which houses nine training modules, how-to tech videos, downloadable templates, launch frameworks and resource guides. Then, on May 23 at 11 AM PST, we’ll all get together for our first kickoff call to connect with others joining your cohort and create your first launch plan. You’ll also receive immediate access to our private “Launch Your Calling” Facebook group, where you’ll meet other spiritual business owners learning how to share their wisdom online, and we’ll meet twice per month for our LIVE Q&As over zoom, where you’ll have the opportunity to ask any questions — big or small, simple or complex — about your online business.

I’ve never launched online. Will this be too advanced for me?

Not at all! This is NOT a “firehose of information” figure-it-out-yourself kind of curriculum. It’s a step-by-step launch system where you’ll take action on what you’re learning each week. If you’re an established teacher, coach or transformational expert and you’re ready to bring your life’s work online, you’re in the right place. However, please note that this program is not designed for brand new business owners who are still discovering what it is they do and who they help.

I’ve done some online launches already. Will this be too basic for me?

Absolutely not. I’ll be sharing a mix of beginner + advanced strategies to support students at every level of experience with online launches. This program is designed to take the overwhelm out of launching, so you know exactly what to do (and when!) to grow your audience, and have your dream clients lining up to enroll in your programs because they LOVE what you’re about. I’ll help you avoid the biggest launch mistakes that could cost you time, energy + money – and know what to delegate so you can spend more and more time in your zone of genius. As a result, you’ll enjoy more freedom and finally be able to truly leverage your time!

I’m just starting my business. Is “Launch Your Calling” right for me?

Yes. This is a comprehensive modern marketing training that will help grow any size business. Whether you’ve been in business for years or you’re just starting out, once you discover the principles involved in my Skinny Launch® Model, you can apply the concepts to help you establish and grow your presence online and get people aligned with — and excited for — your offerings.

I don’t know what I want to launch yet. Will “Launch Your Calling” help me figure out what to offer?

Yes. If you have been teaching live workshops and retreats or are immersed in studying and mastering your craft, you’ll figure out what to launch in this training.

You’ll start by getting clear on who you serve, what they need to know, and how you want to serve them, and in the process, you’ll get clear on the offer that is waiting to be birthed from you. In fact, with the majority of clients I’ve worked with, they did not have an online offering before we started working together — it all starts with a desire and a commitment to serve.

“Destinee is the best launch manager on the planet. She’s smart, spiritual and has a true gift for helping you crystallize your vision and share it with the world in a big way. We love her!”

colette baron-reid

#1 Bestselling Author | Entrepreneur | Founder of Oracle School

“I am so grateful for Destinee’s impeccable support in growing our online Academy. She has the capacity to hold the big vision (even when I haven’t been able to see it myself) and to guide and hold my hand through every step. She makes what feels impossible not only possible… but reality! Her generous spirit and authentic desire to serve is inspiring.”

Dayna Seraye

Director, Hanuman Academy + Festival

launch your calling

  • 3 months of support from Destinee and her team
  • 6 Group Q&A Calls
  • Lifetime access to online class platform filled with 9 Training Modules and dozens of tech training videos
  • Email support for all launch questions
  • BONUS: Lifetime access to Facebook community
  • BONUS: A fully stacked video library of “How-To” tech tutorials
  • BONUS: The Skinny Launch® Process: 5-Figure+ Launch “Quick-Start”
  • BONUS: In-depth trainings with my go-to launch experts

One payment of

$1995

(Best Deal!)

Sign me up!

Six Payments of

$375

Sign me up!